FOR IMMEDIATE RELEASE
Contact: Lynn Harris
New York, NY —April 5 – Breakthrough announced today that its multimedia storytelling platform THE G WORD has been honored for Best Web: Activism in the 20th Annual Webby Awards. Hailed as the “Internet’s highest honor” by The New York Times, The Webby Awards, presented by the International Academy of Digital Arts and Sciences (IADAS), is the leading international award honoring excellence on the Internet. IADAS, which nominates and selects The Webby Award Winners, is comprised of Web industry experts, including Tumblr founder, David Karp, Executive Creative Director at Refinery29, Piera Gelardi, Musicians Questlove & Grimes, Head of Fashion Partnerships at Instagram, Eva Chen, Twitter Co-Founder, Biz Stone, Jimmy Kimmel, and and creator of the .gif file format, Steve Wilhite.
THE G WORD is a digital storytelling project that harnesses the power of personal stories to illuminate and shift the cultural norms that drive gender-based discrimination and violence. Using multi-platform strategies, partnerships, and live events, Breakthrough produces, collects, and shares stories on an interactive hub designed to spark conversation, compassion, and community. THE G WORD tells the story of how gender norms hold us all back—and creates an actionable vision of a world in which we are all our best, truest selves.
“Honorees like Breakthrough are setting the standard for innovation and creativity on the Internet,” said David-Michel Davies, Executive Director of The Webby Awards. “It is an incredible achievement to be selected among the best from the nearly 13,000 entries we received this year.”
“I’m so proud of the work we’ve done with THE G WORD and am so honored to be recognized for it by the Webbys,” said Ishita Srivastava, Breakthrough’s Producer and Deputy Director, Programs. “By sharing our own stories and listening to others’, we can create ‘A-ha!’ moments about the way the world talks about gender and help drive culture change. These poignant, funny, deeply moving, transformative stories will move our culture away from violence and discrimination toward a world in which we can live and thrive with a diversity of gender expressions.”
Visit THE G WORD at https://://us.breakthrough.tv/thegword/.
Breakthrough is a global human rights organization working to make violence and discrimination against women and girls unacceptable. Our cutting-edge multimedia campaigns, community mobilization, agenda setting, and leadership training equip men and women worldwide to challenge the status quo and take bold action for the dignity, equality, and justice of all.
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About the Webby Awards:
Hailed as the “Internet’s highest honor” by The New York Times, The Webby Awards is the leading international award honoring excellence on the Internet, including Websites, Advertising & Media, Online Film & Video, Mobile Sites & Apps and Social. Established in 1996, The Webby Awards received nearly 13,000 entries from all 50 states and over 70 countries worldwide this year. The Webby Awards is presented by the International Academy of Digital Arts and Sciences (IADAS). Sponsors and Partners of The Webby Awards include: Xfinity, SeeSo, Google, Vitamin T, YouTube, Adformatie, Advertising Age, Code and Theory, Cool Hunting, Creativepool, Digiday, FITC, Internet Week New York, It’s Nice That, Mashable, Mobile Marketing Association, Moleskine, Ninja Marketing, Northside Festival, NUMA, Social Media Week, SoDA, Springwise, Taste Talks, The Drum, The Guardian News Media, The Hollywood Reporter, Tube Filter and VentureBeat.